The Sprezie Story

Sprezie spent 12 years working with university researchers, a non-profit, and the crimnal justice system to develop Sprezie.


Sprezie has been decades in the making.

In 1996, we developed an automated phone coaching process to gather data from recovering, homeless inner-city crack cocaine addicts to support a research study by the University of Alabama. After years of data collection, the researchers were surprised to discover that the subjects who were involved in the phone data collection had significantly lower relapse rates.

We took that information and began building a phone coaching system that could be used with training. In 2004 we partnered with a non-profit and the criminal justice system and began working with criminal offenders. For the next nine years, Brigham Young University conducted random control trials with participants in our program. Their studies, published in the International Journal of Comparative Criminology and Offender Therapy, found that our technology-facilitated and sustained positive behavior change - reducing the recidivism rate among offenders by 50% when compared to a statistically identical control group.

Criminals are among the most challenging populations to change. Based on the study results, and the joy of watching people improve their lives, we realized Sprezie is one of the few training related products verified by independent research, proving it works. We decided to take the technology to the corporate training market.

In 2015 we began a significant upgrade of the technology for the corporate environment. We refined, tweaked and adjusted the process based on the research and feedback from early adopters. Our first training company client was DialogueWorks and the Real Talk™ training program. DialogueWorks bundles Sprezie with every training course they teach.

After hundreds of people used Sprezie, DialogueWorks had the data to show how trainees use the training when they return to the job. The results illustrate the program's value.

NASA started using Sprezie with engineers. The National Guard is using it with recruiters. Corporate clients are using it with training, coaching and development programs. The corporate results mirror those in the criminal justice system.

For the first time, organizations can support trainees as they implement what they learned and organizations have continuous data to measure program impact.